
The Harlow Collection
A boutique developer launching 12 off-plan apartments needed materials that matched their £1.2m price point. Their agent was distributing a 4-page PDF printed at a high street shop.
Before
4-page A4 PDF, digital-only, stock photography, generic floorplans
After
32-page perfect-bound brochure on 150gsm Fedrigoni Arcoprint, bespoke photography, hand-drawn floorplan illustrations
+47%
Enquiry uplift
vs prior campaign
23
Days on market
reduced from 61
250
Brochures printed
Soft-Touch Laminate

